We challenge conventions, complexity, and our own assumptions
Invent and simplify. If it doesn't work, reinvent it. If it does work, improve it
Feedback acts as the compass for customer-centric innovation. Recognizing and reinforcing positive behaviors is crucial for cultivating an environment where desired actions are repeated. During 1:1 meetings, leaders can highlight specific behaviors observed, providing praise and encouragement to reinforce those actions. For example, a leader might commend a team member for proactively seeking customer feedback on a new solution, thereby reinforcing the paramount importance of staying close to the customer to truly push scientific boundaries and co-create breakthrough solutions.
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